Effective Date: [Insert Date]

Rentald Pty Ltd (“we,” “us,” or “our”) is committed to protecting the privacy of our customers (“you,” “your”). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you interact with our website, social media platforms, and advertising campaigns, and use our vehicle rental services.

Please read this Privacy Policy carefully. By using our services or visiting our website, you agree to the collection and use of your personal information as outlined in this policy.

1. Information We Collect

We may collect the following types of personal information from you through our website, social media, and third-party platforms:

1.1. Personal Identification Information

• Full name

• Date of birth

• Contact information (email address, phone number, address)

1.2. Identification Documents

• Driver’s license (Australian or international)

• Passport details (for international customers)

• Medicare card and bank card information (for verification purposes)

1.3. Payment Information

• Credit or debit card details (used for payment processing)

• Bank account information (for security bond payments and refunds)

1.4. Vehicle Information

• Data on the vehicle you rent (vehicle registration, model, etc.)

• Usage data, including GPS tracking, mileage, and condition reports

1.5. Transactional Information

• Rental history

• Payment and billing history

• Communications with our team

1.6. Website and Online Interactions

• IP address, browser type, and device information collected via cookies and other tracking technologies

• Cookies and log files that track usage, including browsing patterns on our website

• Social media platform interactions, including your activity on Facebook, Instagram, and Google Ads campaigns

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1. To Provide Services

• To process your vehicle rental bookings and payments

• To verify your identity and eligibility to rent a vehicle

• To provide customer support and respond to inquiries

2.2. For Legal and Regulatory Compliance

• To comply with Australian laws and regulations, including motor vehicle laws

• To provide information to law enforcement or government agencies if required

2.3. To Improve Our Services and Marketing

• To personalize your experience and enhance customer satisfaction

• To improve our website, vehicle offerings, and overall service delivery

• To collect feedback and conduct customer surveys

• To target advertisements and marketing campaigns on platforms such as Facebook, Instagram, and Google Ads

2.4. For Website and Social Media Interactions

• Website Analytics: We use tools like Google Analytics to monitor user behavior on our website, such as page visits, session durations, and interactions, to optimize user experience.

• Advertising: We use Facebook Pixel, Instagram Ads, and Google Ads to track and retarget advertisements based on user behavior on our website.

2.5. For Security and Fraud Prevention

• To monitor your vehicle usage via GPS tracking systems

• To detect, prevent, and address fraud or security issues related to the use of our vehicles

3. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your information with trusted third parties in the following cases:

3.1. Service Providers

• Payment processors, insurers, or other service providers who assist us in delivering services, handling transactions, and providing support.

• Social Media Platforms: We may share anonymized or aggregated data with advertising platforms like Facebook, Instagram, and Google to deliver targeted ads and marketing messages.

3.2. Legal Requirements

• When required by law or to comply with legal proceedings, court orders, or government regulations.

3.3. Business Transactions

• In the event of a merger, acquisition, or sale of assets, your personal information may be transferred to the new entity, but only for purposes consistent with this Privacy Policy.

3.4. Vehicle Tracking Data

• GPS data may be shared with law enforcement agencies in case of vehicle theft or violations of rental terms.

4. Website Tracking, Cookies, and Third-Party Technologies

4.1. Cookies and Website Tracking

We use cookies, web beacons, and other tracking technologies to enhance your experience on our website and collect analytics data. These cookies track user behavior, such as page views, session durations, and interactions with our content.

• Cookies: Small data files stored on your device that help us track your activities on our website and remember preferences.

• Log Files: Track actions occurring on the website and collect data, including your IP address, browser type, and referring pages.

4.2. Third-Party Tracking Technologies

We partner with third-party advertising networks and social media platforms to use tracking technologies like Facebook Pixel, Google Analytics, and Instagram Ads. These tools allow us to:

• Track interactions with our ads and website

• Analyze user behavior, such as browsing patterns

• Deliver personalized ads based on your interests and past interactions with our website

4.3. Social Media Integration

If you engage with us on social media platforms like Facebook and Instagram, these platforms may collect information about your interaction with our content. You can control how these platforms track your activities by adjusting your privacy settings on their respective platforms.

5. Opting Out of Cookies and Targeted Ads

You can manage or opt-out of cookies and targeted ads in the following ways:

5.1. Browser Settings

You can set your web browser to refuse cookies, alert you when cookies are being sent, or remove existing cookies. Please note that disabling cookies may affect your ability to use certain features of our website.

5.2. Opting Out of Targeted Ads

You can manage your preferences for targeted ads through the following methods:

• Facebook Ad Preferences: Adjust your settings on Facebook to control how your data is used for ads.

• Google Ads Settings: Manage ad personalization through your Google account.

• Instagram Ad Preferences: Adjust your settings via your Instagram account to manage ad targeting.

For more information on managing cookies, you can visit: www.aboutads.info/choices

6. Data Security

We implement a variety of security measures to protect your personal information, including:

• Encryption of sensitive data, such as payment information.

• Secure storage of physical and digital records.

• Access control to limit who within our company can view or use personal information.

• Ongoing monitoring to prevent unauthorized access or data breaches.

While we strive to protect your information, please note that no method of transmission over the internet or method of electronic storage is 100% secure.

7. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy. This may include retaining information:

• As long as you remain a customer.

• For a certain period to comply with legal obligations (e.g., tax and accounting regulations).

• As required for resolving disputes or enforcing our legal agreements.

8. Your Rights

Under Australian privacy law, you have the right to:

8.1. Access and Correct Your Information

You may request to access the personal information we hold about you. If your information is incorrect or incomplete, you have the right to request that we correct it.

8.2. Withdraw Consent

You may withdraw your consent for certain uses of your personal information at any time. However, withdrawing consent may affect your ability to rent a vehicle or use other services.

8.3. Request Deletion of Information

You may request that we delete your personal information, subject to certain exceptions required by law (e.g., tax records, transactional data).

8.4. Make a Complaint

If you believe your privacy rights have been violated, you may contact us or file a complaint with the Office of the Australian Information Commissioner (OAIC).

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If any significant changes are made, we will notify you via email or a notice on our website. The updated Privacy Policy will take effect on the date of notification or as stated in the notice.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

Rentald Pty Ltd

Email: [email protected]

Phone: 1300 012 653

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